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UK Supreme Court Rejects Oatly’s ‘POST MILK GENERATION’ Trade Mark Appeal

The UK Supreme Court has issued its landmark ruling in the Oatly POST MILK GENERATION case (see the full decision here). The case centres around the use/registration of the trade mark POST MILK GENERATION for non-dairy milk substitutes, and whether this is contrary to EU law, specifically Regulation (EU) No. 1308/2013 on the labelling of agricultural products (retained EU law post-Brexit).